ThioFizz™ samples with Setria® Glutathione from Kyowa Hakko

May 4, 2007

Kyowa samples of an alternative delivery system for its branded ingredients distributed during the two day trade show.

New York, NY – ThioFizz™ samples with Setria® Glutathione, an antioxidant and detoxification effervescent fizz was one of the featured products using a Kyowa branded ingredient at the Kyowa Hakko SupplySide East booth May 1-2, at the Meadowlands Expo Center in Secaucus, NJ.

ThioFizz™ is a 100% natural product that includes Folate Methyl B12, B vitamins – B1 B2 B3 B5 B6 – and citrus splash flavor. It has no artificial flavors or sweeteners.

The ThioFizz™ packet is another example of how manufacturers can utilize branded ingredients from Kyowa Hakko,” said Karen Todd, R.D., director of marketing for Kyowa Hakko. “Supplement and food manufacturers are always looking for new product ideas and ThioFizz™ offers our customers the opportunity to try the products in a delivery system other than a standard tablet or capsule,” Todd added.

Setria® Glutathione is a tri-peptide composed of glutamic acid, cysteine and glycine. The key benefit of the ingredient is its ability to bind to organic toxins, as well as heavy metals, solvents and pesticides, and transform them into a form that can be excreted in urine or bile. Setria™ Glutathione is considered the body’s premier antioxidant and noteworthy for its important health benefits including:

• The most basic and abundant anti-oxidant within the body
• Reactivates spent vitamin C and E and restores their antioxidant capabilities
• Helps regenerate immune cells
• Helps protect skin from environmental stress

Kyowa Hakko, maker of the branded ingredients Cognizin™ Citicoline, Kyowa CoQ10™, Lumistor™ L-Hydroxyproline, Hydrafend™ Hyaluronic Acid and Setria® Glutathione, also offers a line of nucleic acids, bio-products and fine chemicals.