L-Glutathione Oxidized

Kyowa Hakko, global leaders in the development, manufacturing and marketing of pharmaceuticals, nutraceuticals and food products, is introducing its new “Breathe” brand campaign featuring Setria® Glutathione, a patented glutathione ingredient that supports respiratory and immune health*.

Founded by cousins Cilia Fishman and Laura Khoudari, Ladybug Potions® is entering the market with its cutting-edge dietary supplement, I Love Myself, focused on making self-care a top priority for its consumers. In doing so, the dynamic duo chose to include Kyowa Hakko’s clinically-studied Setria® Glutathione ingredient as a key part of the “potion’s” formula.

Wrapping up a week dedicated to emerging Indie beauty trends, International Beauty Expert Corinne Morley spoke at a press luncheon at The Press Lounge in New York City, covering the booming interest in wellness-infused beauty that has taken off industry-wide.

Setria® Glutathione is the No. 1 selling brand of glutathione in natural product supermarkets, according to SPINS, an industry source of health and wellness retail data and intelligence. The rating was for the 52 weeks ending Sept. 9, 2018.

Glutathione is amazing. The blend of three amino acids—cysteine, glutamate, and glycine—protects body cells from environmental toxins and other oxidative substances. Humans naturally produce glutathione (GSH) but not at levels with the greatest benefits.

Balance. We strive for it in our diets, exercise, and life choices. But when it comes to skin, providing a balanced regimen of vitamins, nutrients, and other elements may be underestimated as men and women age.

Daily supplement designed to support healthy hair, skin, and nails

Researchers found that skin treated with the 2% KYOWA oxidized glutathione had significant whitening versus a placebo group